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Ashley Bridger

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Citi Bank

Unfortunately, due to client confidentiality, I am unable to share my work on Citi Bank. If you would like to know more about this project, you can contact me here. 

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Dunlop Design The Drive

Client: Dunlop
Agency: Critical Mass
Role: Designer
Credits: Andy Watson-Smith, Creative Lead

Dunlop 'Design The Drive' is a Facebook app which allows users to to design their own decal, with a chance of seeing it live in action at Le Mans 24. The project itself had an extremely quick turnaround, with designs being completed in a week.

Beck's Virtual Studios

Client: Becks Germany
Agency: Outside Line
Role: Lead Designer

Tasked with producing initial designs for 'Virtual Studios' , a new initiative from Beck's Germany. 

Track Your Bud

Client: Budweiser
Agency: Outside Line
Role: Designer
Credits: Bruno Di Lucca, Art Director

Worked alongside Art Director Bruno Di Lucca to produce the mobile version of 'Track Your Bud' - an initiative by Budweiser which allows users to track the origin and journey of their beer by entering a unique code. The mobile site featured essential content and some functionality of the unique HTML5 desktop site, which you can visit here

 

Matador Sweden

Client: Matador Sweden
Agency: Outside Line
Role: Lead Designer

The brief was simple; Matador, a newly formed Swedish construction company had no brand identity whatsoever, and were in desperate need of a logo.

 

Red Nose Day 2011

Client: Red Nose Day 2011
Agency:
 Comic Relief
Role: Designer
Credits: Paul Turner, Design Lead

Desktop site
Worked as part of an established team of talented designers responsible for the Red Nose Day 2011 website; delivering a massive global campaign site to an award winning brand. As a digital designer I was accountable for multiple designs spanning over a variety of platforms, covering every aspect of the record-breaking campaign.

Mobile Site
Worked autonomously to produce the Red Nose Day 2011 mobile site, delivering key messaging and content to mobile platforms. The design maintains a similar look and feel to the desktop site whilst being compatible with a variety of mobile devices; from high-end smart phones to those with basic WAP services.

Castello UK

Client: Castello
Agency:
 Outside Line
Role: Lead Designer

Worked autonomously to create the new Castello Cheese website. The focal point of the site was the interactive product menu, which allowed users to explore cheeses from the homepage. Once selected a zooming animation was triggered, leading to a close up shot displaying product information. Users were then able to navigate the range by panning across the table.

Castello Host Your Own

Client: Castello
Agency:
 Outside Line
Role: Lead Designer

'Host your own' allows users to create their own unique cheeseboards by tailoring cheeses to their own taste by various interactive search methods. The main challenge was displaying an array of content and functions in a way that wasn't overwhelming to the user. Cheeseboards can be complied by using the 'taste bar' to browse your product, then added to the board, which populates the table.

Comic Relief Recruitment

Client: Comic Relief Digital
Agency: Comic Relief
Role: Lead Designer

My task was to essentially design a one page website to create awareness, display case studies and advertise jobs within the Comic Relief Digital Department. Although the designs were approved, unfortunately I had moved on before the project ended.

British Gas Newsroom

Client: British Gas
Agency: Outside Line
Role: Lead Designer

With new branding being unveiled, I was tasked with redesigning the British Gas newsroom to incorporate the new digital look and feel. The newsroom itself is a place where BG can engage with their customers and vice versa, with daily updates and posts. Therefore the design had to be simple, clean and functional.

Red Nose Day Desert Trek

Client: Red Nose Day 2011
Agency: Comic Relief
Role: Designer
Credits: Paul Turner, Design Lead

A mini-site for the Red Nose Day 2011 Camel Trek, designed to provide fans with exclusive content and up-to-date information on every angle of the challenge.

Outside Line

Client: Outside Line
Agency: Outside Line
Role: Designer
Credits: Jon Caplin, Design Lead

Whilst rebranding digital agency Outside Line (since acquired by Saatchi & Saatchi), I was tasked with producing a Keynote presentation template to be used across all areas of business, both internally and externally. With a simple, clean and striking design, the template also consisted of flexible framework, easily editable by any user.


Citi Bank

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Dunlop Design The Drive

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Beck's Virtual Studios

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Track Your Bud

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Matador Sweden

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Red Nose Day 2011

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Castello UK

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Castello Host Your Own

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Comic Relief Recruitment

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British Gas Newsroom

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Red Nose Day Desert Trek

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Outside Line

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