Unfortunately, due to client confidentiality, I am unable to share my work on Citi Bank. If you would like to know more about this project, you can contact me here.
Client: Dunlop
Agency: Critical Mass
Role: Designer
Credits: Andy Watson-Smith, Creative Lead
Dunlop 'Design The Drive' is a Facebook app which allows users to to design their own decal, with a chance of seeing it live in action at Le Mans 24. The project itself had an extremely quick turnaround, with designs being completed in a week.
Client: Becks Germany
Agency: Outside Line
Role: Lead Designer
Tasked with producing initial designs for 'Virtual Studios' , a new initiative from Beck's Germany.
Client: Budweiser
Agency: Outside Line
Role: Designer
Credits: Bruno Di Lucca, Art Director
Worked alongside Art Director Bruno Di Lucca to produce the mobile version of 'Track Your Bud' - an initiative by Budweiser which allows users to track the origin and journey of their beer by entering a unique code. The mobile site featured essential content and some functionality of the unique HTML5 desktop site, which you can visit here
Client: Matador Sweden
Agency: Outside Line
Role: Lead Designer
The brief was simple; Matador, a newly formed Swedish construction company had no brand identity whatsoever, and were in desperate need of a logo.
Client: Red Nose Day 2011
Agency: Comic Relief
Role: Designer
Credits: Paul Turner, Design Lead
Desktop site
Worked as part of an established team of talented designers responsible for the Red Nose Day 2011 website; delivering a massive global campaign site to an award winning brand. As a digital designer I was accountable for multiple designs spanning over a variety of platforms, covering every aspect of the record-breaking campaign.
Mobile Site
Worked autonomously to produce the Red Nose Day 2011 mobile site, delivering key messaging and content to mobile platforms. The design maintains a similar look and feel to the desktop site whilst being compatible with a variety of mobile devices; from high-end smart phones to those with basic WAP services.
Client: Castello
Agency: Outside Line
Role: Lead Designer
Worked autonomously to create the new Castello Cheese website. The focal point of the site was the interactive product menu, which allowed users to explore cheeses from the homepage. Once selected a zooming animation was triggered, leading to a close up shot displaying product information. Users were then able to navigate the range by panning across the table.
Client: Castello
Agency: Outside Line
Role: Lead Designer
'Host your own' allows users to create their own unique cheeseboards by tailoring cheeses to their own taste by various interactive search methods. The main challenge was displaying an array of content and functions in a way that wasn't overwhelming to the user. Cheeseboards can be complied by using the 'taste bar' to browse your product, then added to the board, which populates the table.
Client: Comic Relief Digital
Agency: Comic Relief
Role: Lead Designer
My task was to essentially design a one page website to create awareness, display case studies and advertise jobs within the Comic Relief Digital Department. Although the designs were approved, unfortunately I had moved on before the project ended.
Client: British Gas
Agency: Outside Line
Role: Lead Designer
With new branding being unveiled, I was tasked with redesigning the British Gas newsroom to incorporate the new digital look and feel. The newsroom itself is a place where BG can engage with their customers and vice versa, with daily updates and posts. Therefore the design had to be simple, clean and functional.
A mini-site for the Red Nose Day 2011 Camel Trek, designed to provide fans with exclusive content and up-to-date information on every angle of the challenge.
Client: Outside Line
Agency: Outside Line
Role: Designer
Credits: Jon Caplin, Design Lead
Whilst rebranding digital agency Outside Line (since acquired by Saatchi & Saatchi), I was tasked with producing a Keynote presentation template to be used across all areas of business, both internally and externally. With a simple, clean and striking design, the template also consisted of flexible framework, easily editable by any user.